IBC 2024

Brightcove is headed to IBC 2024! Join us in Amsterdam this September 13-16 to discover how our Emmy Award-winning streaming technology platform can elevate your media company. Stop by Booth 5.A90 in Hall 5 to learn more about our products and solutions designed to expand your reach, deepen engagement and monetize your content. Book a meeting with us now!

You are also invited to attend the below panel discussions: 

1. IET Media Presents the John Logie Baird sessions at IBC2024: Strategies for TV and Video Platforms: Launching a new TV or Video Platform involves much more uploading some videos somewhere. It is a large undertaking of coordination and creation of product, technology and business plan. The traditional approach of building it from best of breed technology components and finding a system integrator is now just one of the ways forward. It is a complex balancing of the buy, build or outsource. This is driven by the move towards TV Everywhere that has raised platforms into the realms of being almost entirely software and service defined and exploded the permutations of technologies and architectural choices you need to make. At the same time, a wide range of end-to-end platform providers have come of age to offer one stop shop solutions that are designed to meet your every need, if your need is driven by the same requirements that are behind these platforms. And then there are those who will take the operations load off your shoulders… for a price. What you decide very much depends on many factors and we will address some of critical aspects these decisions in this panel involving some of the leading characters who are involved.

       Moderator: 

• Ian Nock, Vice Chair, IET Media Technical Network - Managing Consultant, Fairmile West

        Panelists: 

• @Roberta Cambio, Senior Product Marketing Manager, Media, Brightcove (5.A90)

• Jakob Huhn, Director of Sales TVP, Zattoo

• Ruben Senor Megias, Chief Sales Officer - Agile Content

        Date/Time: Friday, September 13th | 2:00 pm - 2:45 pm               

         Location: IBC Owner & Partners Programme (E102)     

2. Streaming – the view from each end: In this fascinating two paper session we look at streaming from both ends; at one end AWS shares its engineering insights and experiences in facilitating streaming at “mega-concurrency scale” where in India, cricket drives huge traffic surges (10 million connections in 10minutes) and where a record 59 million concurrent connections is held. At the other end the BBC has been studying actual day to day user experience of mobile services whilst on the go, using their BBC Sounds app - correlating network/radio properties and CDN logs, to determine the concept of a “service coverage” area.

      Moderator:

• Yuriy Reznik, VP, Research & Brightcove Fellow

       Panelists:

• Andrew Murphy, Lead Research Engineer, BBC
• Girish Nair, Sr. Media Specialist Solution Architect, AWS India

       Date/Time: Saturday, September 14th | 12:30 pm - 1:30 pm              
       Location: Conference Room 2

3. Market Success with Multiple Monetization Models: Media organizations aim to protect existing audiences, expand their reach, enhance viewer engagement, and maximize content monetization. With streaming service profitability in focus, diverse D2C business models are needed. Brightcove will outline various monetization strategies, key metrics, and emerging models like eCommerce. Quickplay will discuss how super-aggregation can counter declining subscriber bases and aid traditional pay TV operators. In response to these market dynamics, Simplestream is updating its ad-tech stack to boost content monetization for broadcasters and content owners.

        Panelists: 

• @Roberta Cambio, Senior Product Marketing Manager, Media, Brightcove (5.A90)
• Naveen Narayanan, Head of Product Innovation and Data Science, Quickplay (5.H61)
• Ashley Reynolds-Horne, Technical Director, Simplestream (5.G60)

       Date/Time: Saturday, September 14th | 3:30 pm - 4:15 pm               

       Location: CE Stage Hall 5 (5A.28)       

Get free access to IBC 2024 exhibit halls from Brightcove with code IBC5946.